Xiao Zhan becomes the brand ambassador of Tsingtao Beer, a perfect fusio...

In today's diversified business cooperation, celebrity endorsement has become an important strategy for brand promotion. Xiao Zhan has become the brand image spokesman of Tsingtao Beer, marking a strong alliance.

Xiao Zhan is a rapidly rising youth idol in recent years, who has won the hearts of many fans with his outstanding acting and music talents. From Wei Wuxian in “Order of Chen Love” to Tang San in “Douluo Continent”, his performances have left a deep impression on the audience. His musical works such as “Point of Light” show his creative strength and become role models for young people.

Tsingtao Beer has been established since 1903, and through its development, it has become a leading brand in China's beer industry. Its unique brewing process and refreshing taste make it a must-have for summer parties.

The cooperation between Xiao Zhan and Tsingtao Beer is like a chemical reaction. His fan base has opened the key to the young market for Tsingtao Beer. The rejuvenation of the brand image has resulted in Tsingtao Beer's remarkable growth in both sales and influence, with its Tmall flagship store selling over 10 million units, and social media buzzing with excitement.

Xiao Zhan has also benefited from this, further expanding his business territory and associating a positive image with Tsingtao Beer. His endorsement conveys the concept of an active and healthy lifestyle and solidifies his position in the entertainment industry.

The cooperation between Xiao Zhan and Tsingtao Beer is a combination of classic and youthful. In the future, we will deepen the cooperation in brand communication, product innovation and other aspects to create more wonderful moments together and write a brilliant chapter between the brand and the star.